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About Holiday Villa East: Your Santa Monica Retirement Home

Conveniently located just blocks from the ocean in the beautiful city of Santa Monica behind a quiet, unassuming exterior, you’ll find a wonderful senior living community called Holiday Villa East.  At Holiday Villa East, we offer the comfort of hotel-style living within an inviting, home-style atmosphere.

holiday-villa-santa-monicaFounded in 1978, Holiday Villa East remains family owned and operated.  You can deal with a family member and take comfort in knowing that we truly care.  Holiday Villa East is designed exclusively for seniors who value their independence.  If you do need some assistance, not to worry, most everyone finds a home with us.

From the moment you enter Holiday Villa East, you’ll feel welcome.  The staff and residents, the place itself, all give off a positive, inviting  energy.

When you join our senior community, you become part of our extended family,  We do our best to provide you with exceptional care and service, with a personal touch.  Holiday Villa East is unmatched.  We’re about helping you live a rich, fulfilling life within a supportive, nurturing environment. A stress-free life filled with joy and peace of mind where you know that you genuinely matter. That’s the essence of Holiday Villa East.


You’ve worked hard your entire life, now it’s time for the lifestyle you deserve. Just about anything you could want in senior living is here. We go the extra mile to assure you a maintenance-free lifestyle where all the necessities of daily living are included, without the cumbersome chores.  You’ll receive on-going support, there are no worries here.

If you should need additional assistance, we’ll assist you in finding the right help within your budget.  We want you to remain as independent as possible so you can enjoy all that Holiday Villa East has to offer.


Thinking of another place, we invite you to come see for yourself what life is like at Holiday Villa East.  Choosing our community as your new home is a life-changing decision, one we don’t take lightly.

Our Executive Director, Rhonda Madrid has an “open door” policy.  You can count on her to respond to your needs.  She is an expert in senior living and the differing needs of each individual’s unique circumstance.  Rhonda will help you sort through all the options and answer all your questions.  As you become comfortable with the process, it’ll become easier.

By experiencing our environment, taking a tour of the grounds, trying the food, and chatting with fellow residents, you’ll find your stress level, anxiety, and concerns diminish.  Anything we can do to make this easier, we’ll gladly do.  We want you to be absolutely confident in your decision to join our Holiday Villa East family. We wouldn’t have it any other way!

“Every day, I feel as though I’m privileged to contribute to making someone else’s life more enriched and satisfying, and in doing so, I feel just as rewarded.” – Rhonda Madrid


Experience the difference